Search Engine Optimization (SEO)
ClearSight Design now offers full service search engine optimization! We have a variety of techniques and improvements that can be made to your website that help increase the visibility, readability, and search engine rankings of your web pages. Also, we do Google AdWords consulting, focusing on maximizing your click-through sales, not just raising your page views–this saves you money!
Contact us for a free customized SEO quote! Every site is different, so we have to tailor our estimates to your particular needs.
Why SEO is Necessary for Your Website
You finally have a website that you are proud of, you’ve invested in a design that represents your business, provides valuable information and encourages further activity. What good does that do if nobody can find it? Search engines are basically the road map to the Internet, guiding countless people to websites all around the web. People are going to search, and with ClearSight Designs search engine optimization, they will find you!
Search Engine Optimization is one of the most essential parts of web design. In a nutshell, it is the practice of working with your websites’ code, tags, and keywords so that search engines such as Google or Yahoo will notice them and place them as far up on the search results page as possible. When you search, how many times have you clicked past the first page of results? Rarely? Never? With that in mind it is of the utmost importance that you are high up in the results for keywords that apply to your website.
Frequently Asked Questions About SEO :
Q: I haven’t used SEO in the past; why do I need it now?
A: Search engines are changing. With Google becoming the largest web corporations of all time it has a lot of say in how much attention your page gets. It looks for websites that aren’t “spammy” and that provide good content, keywords, links, and media. It doesn’t just show the first result with the most matching words in the site.
Q: If I invest in SEO what results am I going to see?
A: Results (or conversions) are of course the main goal of SEO. After your page has been properly optimized, you will search for applicable keywords to your website and be able to see your website rank higher over time. This process does take time though, due to the fact that Google updates your results every couple of weeks. Usually, our clients see results within 30 to 90 days.
Q: Am I guaranteed to be the first search result?
A: Certain keywords are harder to secure than others. For instance, if your website is an online encyclopedia, we are going to have a tough time trying to knock Wikipedia.com out of first place. However, SEO will absolutely help your ranking dramatically! Being in first place isn’t necessarily going to guarantee traffic that turns into conversions. Having a compelling listing is crucial to generating quality traffic.
Q: How much will SEO cost for my website?
A: The cost of search engine optimization depends largely on two factors: competition and desired placement. Key phrases with few competitors (for example: “zither music lessons in vancouver, wa”) will be relatively inexpensive to optimize. On the other hand, “fitness centers” will take much more of a commitment to rank highly. Sometimes going from number two to number one on the results is more difficult than getting on the front page initially.